How to refine positioning for IT service companies to get international clients – ep 19
If you have a successful development or service company in the IT sector and you’re looking to venture to markets with higher potential and profitability,
Exciting, revenue-focused B2B marketing
A podcast about marketing that gets beyond the hype to drive revenue.
The five commandments of successful proposals – ep 16
If there is a massively underrated sales tool, it’s proposals. This article is a primer for doing them better. The proposals you send are important
Creating your company’s brand narrative – ep 15
We totally. 100% believe what’s written in the subtitle: a brand narrative should be a fundamental piece of your messaging strategy and this episode will
The B2B agency-model is broken – ep 14
So, this episode of the Electric B2B Show emerged out of this conversation on Linkedin, but it’s actually rooted in a previous discussion we had
Building a tech company on culture – ep 13
When a tech company that started from a college dorm in the remote hills of North-East Slovakia, and then quickly grows to 75 people, and
Building a revenue/marketing department from the ground up – ep 12
Tech service companies and consultancies sometimes grow to $3M+ in revenue and 100+ people with very little marketing. There are some sales plays that can
Create emotion and ecstasy in marketing boring B2B products – ep 11
This episode will help you to use emotion wisely in sales and marketing of IT services and tech products. Even if you think your service
Thought leadership done better – ep 10
Flipping the perspective on thought leadership The goal of thought leadership simply put is: make your company look smart, so as to build authority. While
The mindset and tactics to excel on LinkedIn: Tomasz Maciejewski interview – ep 9
This LinkedIn thought-leader started as a hitch-hiking digital nomad – working from cafes and beaches and bootstrapping his journeys on a shoestring budget. Living a
