If there is a massively underrated sales tool, it's proposals. This article is a primer for doing them better. The proposals you send are important assets that get read by several members of the buying committee. A bonus: unlike most marketing collateral, proposals receive much more attention, so it's vital...
Tech service companies and consultancies sometimes grow to $3M+ in revenue and 100+ people with very little marketing. There are some sales plays that can “make things work” initially without having a marketing engine. For example, selling to/through your network, getting referred can go a long way. These are nice...
Be'Anka Ashaolu, VP of Marketing at Propel and Dan from Klear dive-into some exciting parts of account-based marketing at Propel. Propel is "the only solution to unify product and customer records throughout the value chain for true enterprise collaboration." They have a fairly advanced marketing strategy, having an SDR team...
So, you want to explode sales, enter new markets, step out in the global arena? You may have gotten this far with zero marketing - in which case, congratulations! It's proof that your product truly rocks and is ready for prime time - ready for a much wider audience. If...
Ez a cikk gyorstalpaló. Löket ahhoz, hogy sokkal több és jobb projektet nyerjél a az által, hogy jobb ajánlatokat adsz. Néhány olyan könnyen orvosolható hibára hívjuk fel a figyelmet, amiket gyerek játék kiküszöbölni és azonnali, látványos sikerrel járnak. Alkalmazd az itt olvasottakat, és a következő ajánlatod sokkal nagyobb eséllyel fog...
Főleg akkor nem, amikor eladni próbálsz. Egy podcast amit sokat hallgatok mindig azzal a slogannel indít, hogy If you confuse, you lose.Don Miller és azzal folytatja, hogy "noise is the enemy. Creating a Klear message is the best way to grow your business." Ő valószínűleg "c-vel mondja" a klear-t, de...
